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National Partner of the IAAF 2018

14 February 2018

Toyo Tire Europe – (President, Kenta Kuribayashi) announces it has become a National Partner of the International Association of Athletics Federations (IAAF) World Indoor Championships, Birmingham 2018.

Following their successful partnership with the IAAF World Championships London 2017, Toyo Tires have enhanced their National Partner agreement with the IAAF World Indoor Championships Birmingham 2018, by adding the Toyo Tires logo to the athletes’ bibs.

Toyo Tires sales set new records in Europe last year and demand remains strong with core new products being introduced in 2018 such the innovative Proxes Sport SUV tire.

 

The IAAF World Indoor Championships take place between the 1st and the 4th of March at the Arena Birmingham, the UK’s premier indoor athletics venue. With over 700 athletes attending from 154 federations, the championships are on course to be one of the largest ever.

Kenta Kuribayashi, President, Toyo Tire Europe, welcomed the renewed partnership saying, “Toyo Tires is delighted to return as a National Partner of the IAAF World Indoor Championships in 2018. We are very proud to partner with the IAAF World Indoor Championships because we believe that dedication and perseverance are the foundation of both world class athletic performance and tire development.”

For further details about the IAAF World Indoor Championships Birmingham 2018, visit:

www.wicbirmingham2018.com

For further information about Toyo Tires’ range of Car, SUV and 4x4 tyres, please visit:

www.toyo.co.uk

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Toyo Tires not only have the best tyres but the best team and support on and off track. Always striving to improve on perfection and with this allowed us to win the Formula Drift Japan Championship with the Proxes R888R Drift.
I use Open Country M/T on my everyday Mazda BT50 that is kitted out for lots of fun plus used to haul the race cars from track to track.

Pikes Peak was an incredible experience for mine and my team TCP-Magic, and we were also able to break 2 world records with Fastest Mazda and Fastest Rotary Powered Vehicle in the 101yrs history of Pikes Peak. TOYO TIRES constructed us 2 amazing tyre options for the challenging conditions the mountain threw at us with the wild weather. I still can't believe the amount of traction we had and how the tyre lasted the massive climb to the top with 156 corners up to 14,000 feet in elevation not to mention fitted on our crazy 2023 Mazda 3 with a 1400h 4 rotor Twin Turbo and RWD conversion running NO traction control, ABS or any type of assists.

— Mad Mike Whiddett: Toyo Tires Global Brand Ambassador

Toyo Tires have been crucial to my success as a drifter. Proxes R888R, the top-notch performance and reliability have elevated my performance on the track.
From championships to exhilarating challenges, Toyo Tires has been my success partner in the world of Motorsports.

— Ahmad Daham: Multiple drift champion and Guinness World Record holder

Toyo Tires has been my top choice long before we became partners. I have tried and tested many other brands in the past, but none of them met my needs like Toyo did.

Claiming over 100 podium finishes and winning championships every single year in various motorsport disciplines for over 10 years demonstrates the versatility of the Proxes compounds, which performed exceptionally on any track and in any conditions. With Toyo R888R, I can anticipate and predict the next manoeuvre with clarity, maintaining full control in extreme racing conditions from start to finish, regardless of driving style or racing type.

— Dmitrij Sribnyj - Gymkhana GRiD Champion Titles for four consecutive years as well as countless Trophies in other Gymkhana, Drag, Rally Cross and Sprint series'.

I have been participating in the Dakar Rally, one of the most challenging Cross-Country Rallies in the world and American off-road races with Open Country M/T-R since 2021.
Open Country has impressive performance in all kinds of off-road terrain with a variety of specs to meet each need. With Open Country, I am confident even when attacking unknown places.
I also sympathize with the way Toyo Tires continues to be a challenger, always aims for better and higher performance for the future.
Aiming for the best driving with Open Country is one of my purposes in life.

— Akira Miura: Driver, Team Land Cruiser Toyota Auto Body
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