News

Toyo Tires Open Country A/T III tyre has been selected as original equipment for the all new Toyota Land Cruiser 250. Toyota Motor Corporation has chosen size 265/70 R18 116H Open Country ATIII as the original equipment fitment for the new model.

 
^{Image: New Land Cruiser 250*                                                                                                            
*Land Cruiser image courtesy of Toyota Motor Corporation. Unauthorized copying and replication of this image is prohibited.}

Image: Open Country A/T III.*

The new Land Cruiser was launched in the Middle East, Japan and elsewhere in June and is set for launch in Europe later this year.

Since its introduction, in the 1950’s the Land Cruiser has continued to evolve while sustaining its signature reliability, durability and off-road performance. The new Land Cruiser 250 has been developed with the aim of improving comfort and ease of handling whether on or off-road.

Open Country AT III all-terrain tyres combine design with performance. From the application of Toyo Tires proprietary design base technology “T-MODE” to its’s tread pattern design, the versatile tyre supports both off-road performance in challenging conditions and quiet, stable handling when driving the new Toyota land Cruiser 250 on-road.

Along side the Land Cruiser, Toyota's luxury brand 'Lexus' has also taken the ATIII on board as the OE choice for it's latest GX model. Re-imagined as 'The Premium Offroader' the all-new GX went on sale in North America in April along with other countries, but, for now, it remains unclear if it will become available in the UK.

Commenting on the news, European Head of Marketing, Michael Rignall said, "This exciting news from our parent in Japan demonstartes the quality oand performance of Toyo Tires reach the highest standards. With its mountain snowflake mark, Open Country ATIII is suitable for winter across europe. This all-season versatility has made it Toyo Tires' best selling on/off road tire."

For more information about Toyo Tires Open Country range of tyres, click here.